Southwest’s C.E.O. on Why Now Is the Time for Bag Fees and Assigned Seats

Jul 8, 2025 - 18:00
Southwest’s C.E.O. on Why Now Is the Time for Bag Fees and Assigned Seats
Bob Jordan recently introduced major changes to the way the low-cost airline works, which caused a stir among loyal fliers and left them wondering what sets it apart from competitors.